Over the years, I have written blogs on user experience, customer experience, innovation, design thinking, agile development, data science, predictive analytics, AI, personalization, brand, business strategy, product management, emotional connection, design, art, culture, leadership life… and other topics. – Enjoy.
“Strategic fit is the degree of alignment and amount of synergy in a company’s business system.” – The Power of Strategic Fit, Harvard Business Review, March–April 2025 When a firm’s strategic fit is optimal, it creates beneficial multiplier effects among all the components of the business: Strategic fit produces a system that is nearly impossible
Currently, the software product development lifecycle sees fragmented ownership and multiple pain points. AI-driven product development lifecycle will enable faster, more customer-centric, and higher-quality innovation. As part of its broad “overhaul” of the product development process, AI will bring five fundamental changes to the software PDLC, which will profoundly impact speed, quality, value, and overall
The seven virtues form a moral framework that has been emphasized in various philosophical traditions. Applying the virtues to your business can create a more ethical, sustainable, and successful corporate environment. Here’s how each virtue can be incorporated into your business practices: Prudence (Wisdom) Justice (Fairness) Temperance (Self-control) Courage (Fortitude) Faith Hope Charity (Love) By
“Artificial Intelligence shapes how we think, feel and behave. It drives the decisions that define our future. We have the responsibility to use this potential for humane technology. Building an AI based on our diverse values and needs requires thoughtful design.” – Lennart Ziburski, UX of AI Things have been developing rapidly since I posted my
In today’s competitive landscape, businesses must focus on meeting the needs of their customers to remain relevant and successful. This means shifting away from product-centric business models and adopting a more customer-centric approach. The focus on a customer-centric approach includes increased customer loyalty, improved customer satisfaction, greater customer lifetime value, and ultimately, higher revenue and
“The power of the Web is in its universality. Access by everyone regardless of disability is an essential aspect.” -Tim Berners-Lee, W3C Director and inventor of the World Wide Web The Web is fundamentally designed to work for all people, whatever their hardware, software, language, location, or ability. When the Web meets this goal, it
Artificial intelligence (AI) is rapidly transforming the landscape of User Experience (UX) design, both as a tool for designers and as a component within the experience. AI as a Tool for UX Designers AI empowers UX Designers to work smarter, not harder, automating tedious tasks and providing valuable insights. Automating Repetitive Tasks Personalizing User Experiences Improving Usability Testing
“Product” can be a physical object, software, a service, or a combination of these. “Market” can refer to target audience segments, ideal customer profiles, personas, or a combination. The “fit” is the magic. “Product-market fit means being in a good market with a product that can satisfy that market.” -Marc Andreessen, co-author of Mosaic, co-founder
Creating a comprehensive AI strategy plan involves several key steps to ensure alignment with business goals, effective implementation, and long-term success. A good AI strategy plan is a roadmap that guides an organization in leveraging artificial intelligence to achieve its business objectives. It should be comprehensive, adaptable, and aligned with the overall business strategy. Here’s a breakdown
Artificial intelligence (AI) is significantly enhancing the customer experience (CX) across various industries in several ways: Personalized Experiences Visual Search and Recognition: AI-powered visual search allows customers to find products using images instead of text. It enhances the shopping experience, especially in fashion and home decor industries. Augmented Reality and Virtual Reality: In retail and tourism, AI-enhanced AR and VR experiences allow customers to
Persona-driven Agile Development is a methodology that combines the human-centric focus of personas with the iterative and flexible nature of Agile methodologies. This approach helps ensure that the products being developed align closely with the needs and goals of the target customer by keeping them at the center of the development process. 1. Create Personas
Delivering a high-quality customer experience on a consistent basis converts customers into enthusiastic brand advocates – people who genuinely want to tell their friends and colleagues about the experience your products and/or services deliver. And they might even post on their social media platforms, which is incredibly strong (and essentially free) marketing – boosting levels of