Virtual Reality Artificial Intelligence Experience Design

Designing experiences for virtual reality (VR) artificial intelligence (AI) involves considering several key factors to create immersive, intuitive, and engaging interactions. Here’s a breakdown of important aspects to consider: Understanding Needs and Goals Start by understanding the needs, goals, and preferences of your target audience. What are they trying to accomplish in the VR environment? … Read more

The Return on Investment of Artificial Intelligence

The return on investment of artificial intelligence is multifaceted and extends beyond mere financial metrics. While the cost efficiency and operational optimizations are tangible and quantifiable benefits, the enhanced decision-making, personalized customer experiences, revenue growth, and risk mitigation contribute to the holistic value proposition of AI adoption.  Innovation that Drives Revenue Growth and Market Expansion … Read more

Behavioral Economics

Behavioral Economics

“Better decisions make a better world. However, improving decisions is a messy and difficult thing.” – The Decision Lab There is a common misconception that most people have well-defined preferences and make well-informed, self-interested decisions based on those preferences. Behavioral economics looks at the differences between what people “should” do and what they actually do … Read more

Six Problem-Solving Mindsets

problem solving mindset

Great problem solvers are made, not born. That’s what McKinsey found after decades of problem solving with leaders across business, nonprofit, and policy sectors. Six mutually reinforcing approaches underly their success: Being Ever Curious A simple technique, worth employing at the beginning of problem solving, is simply to pause and ask why conditions or assumptions … Read more

My Favorite Tools in My Designer Toolkit

favorite design thinking tool

“Design Thinking is a human centered approach to innovation that draws from the designer’s toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success” -Tim Brown I have been an artist, teacher, technologist, designer and entrepreneur. Everything I have done has been accomplished through design thinking. Not intentionally … Read more

Iterative Reviews and Incremental Revisions in Agile Human Centered Design

I love the Agile development process. I love that there are short development cycles to pivot quickly in these ever-changing markets we are in; continuous reviews with stakeholder to ensure we are delivering the right business value or course correct if needed; and the use of stories to keep the focus on the people who … Read more

Tenacity

determination

Tenacity is the quality of being determined and persistent. I have found tenacity to be a key factor in long-term success. My father grew up during the Great Depression. His father had died when he was young, and he was raised by his single mother, grandmother and sister. Jobs were hard to find but, like … Read more

Customer Experience Innovations

innovative idea

From a recent Forbes.com post What customers want and expect is constantly changing. To stay ahead of the competition, companies need to constantly be finding new ways to serve customers and enhance the customer experience. These 20 companies showcase the freshest examples of customer experience innovation. 1.  Mercedes Launches AR Owner’s Manual Car owner’s manuals are … Read more

Neri Oxman’s Krebs Cycle of Creativity

Inspired by the Krebs Cycle for citric acid, Architect, Designer and Associate Professor of Media Arts and Sciences at the MIT Media Lab, Neri Oxman created the Krebs Cycle of Creativity. Ms. Oxman explains that we usually think of Art is for expression, Science is for exploration, Engineering is for invention and Design is for … Read more

Contextual Inquiry

Contextual inquiry is a semi-structured observational and interview (inquiry) method to understand how and why a prospect or customers uses (existing) or may use (prototype) your solution in the environment that they use it (context). This could be using an appliance in a kitchen, a tool on the shop floor, a device in a lab, … Read more

Easy to Use 2.0 Audiobook

You can now listen to the Easy to Use 2.0 audiobook! Here are few things that folks have been saying about Easy to Use 2.0: “It’s refreshing to see the thoughtfulness and design expertise Sean Van Tyne brings to the enterprise software space. It is a technology category that’s ripe for design-led disruption, and this … Read more