Universal Design Principles for Technology

Here are some key universal design principles focus specifically on the design and development of technology products, systems, and interfaces: Accessibility: Ensure that the technology is accessible to individuals with disabilities, including those with visual, auditory, motor, or cognitive impairments. This includes providing alternatives to visual and auditory information, support for assistive technologies, and ensuring compatibility … Read more

The Return on Investment of Artificial Intelligence

The return on investment of artificial intelligence is multifaceted and extends beyond mere financial metrics. While the cost efficiency and operational optimizations are tangible and quantifiable benefits, the enhanced decision-making, personalized customer experiences, revenue growth, and risk mitigation contribute to the holistic value proposition of AI adoption.  Innovation that Drives Revenue Growth and Market Expansion … Read more

Artificial Intelligence Experience Design Discovery Process

The Artificial Intelligence (AI) experience design (XD) discovery process involves understanding and defining your target customer’s interaction with your AI systems to create meaningful and effective experiences. Here’s a general guide to the discovery process for AI XD: 1. Define Objectives and Goals:    – Clearly outline the objectives of the AI system and the goals … Read more

AI UX and the Power of the Human in the Loop

One crucial aspect of designing artificial intelligence (AI) generated experiences is the integration of the “Human in the Loop”.  This symbiotic relationship between AI and human input is redefining the way we design, develop, and interact with intelligent systems. What is Human in the Loop? Human in the Loop (HITL) is understanding the irreplaceable role of … Read more

It’s Really a Riskiest Assumption Test, Not a Minimal Viable Product

“There is a flaw at the heart of the term Minimum Viable Product: it’s not a product. It’s a way of testing whether you’ve found a problem worth solving. A way to reduce risk and quickly test your biggest assumption. Instead of building an MVP identify your Riskiest Assumption and Test it.” – Rik Higham, … Read more

An Experience is More Than What it Looks Like

Visual appearance is important. Studies have shown that if your product appears professional, customers are more likely to fault themselves for usability issues versus the product. Visual appearance also contributes to the overall aesthetics of your product that create that important emotional connection. It is important to get your visual appearance right. But your brand … Read more

Empathy to Innovation

Empathy is the tool that we use to gain understanding. Understanding leads to insights. Insight is what informs experiments. Experimentation results in innovation. Empathy is the experience of understanding another person’s thoughts, feelings, and condition from their point of view, rather than from your own. You try to imagine yourself in their place in order to understand what … Read more

Research, Testing and Design

As previously discussed, Design Thinking means thinking like a designer. It is not so much a process but a mindset. There is a process that designers follow… in the simplest of terms, it is research, design and test. Designers do have a bias to designing. They want to create elegant solutions that make peoples’ lives … Read more

Design Thinking Enhances Culture, Speed, Efficiency, Customer Experience and Profitability

A recent Forrester Total Economic Impact Study found that Design Thinking practiced across diverse portfolios of products and services helped clients reduce costs, increase speed, and design better solutions. The purpose of the study was to evaluate design thinking’s financial impact for both individual projects and a grander organizational transformation. Forrester interviewed over 60 executives … Read more

A Win-Win Relationship with Product and Experience Design

In a small organization, one person may be responsible for the success of the product and the experience design. But even in some of the smallest companies, you see these as different roles. The person responsible for the product success is usually focused on defining the product – sometimes referred to as the Product Manager … Read more

Design Thinking, Lean and Agile Better Defining Customer Problems and Solutions

In today’s experience economy, successful companies don’t stand out because of their efficient production or their better engineering. It is their dedication to understanding their customers and their strong commitment to solving customers’ problems and servicing their needs. In the article, Why Design Thinking is the Future of Management, Stefan Link shares: “Design Thinking helps … Read more

2017 Designer to Developer Ratios Trends

One of the questions that I get all the time is “What is the best Designer to Developer ratio?” As you can imagine, this can vary depending on marketplace and business goals. If you developing an engineering tool for engineers then your engineers who are developing it probably have a good idea of who is … Read more