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ProductCamp SoCal Saturday, October 24, 2015 at EventPlex in Anaheim

Posted in Conference, Design Thinking, Experience Design, Innovation, Leadership, and Product

Innovation and Design Thinking

Innovation is powered by a thorough understanding of what people want and need in their lives. Design thinking is a discipline that uses the designer’s sensibility and methods to match people’s needs with what is technologically feasible and what a viable business strategy can convert into customer value and market opportunity. In these sessions, we will discuss:

  • What is Innovation really
  • The principles of Design Thinking
  • How to use creative and open-ended practices with measured, analytical methods to realize business goals, attract new customers and retain and grow current customers for greater revenue

User Experience Design in Agile Development

Our modern world runs on increasingly complex and sophisticated software systems that requires comprehensive design and development best practices to deliver an effective, efficient and delightful user experience. Agile is a software development methodology that, when integrating the User Experience (UX) design process, create loyal customers and sustainable, long-term revenue. In this session, we will discuss:

  • What is the Agile development method
  • What are UX design best practices
  • How do you do UX design with Agile development




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